Category Archives: #Articles

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Catching up with Chingari Superstars: Ranjan Singh

Bhikhari Thakur, known as the “Shakespeare of Bhojpuri,” Chitragupt Shrivastava, an Indian film music director, Ramchandra Manjhi, an Indian Bhojpuri folk dancer, and Ranjan Singh, India’s first Chingari Superstar, all have one thing in common: their creativity, talent, uniqueness of their art and content, and their place of origin- Saran aka Chapra district in Bihar. […]...
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Chingari Superstars In The Making – An Overview

This legendary story began with a simple idea and the passionate desire of becoming the No.1 entertainer for new India. In India, where short-format content has become increasingly popular and relevant as a source of entertainment for the new-age digital viewers; realising the growing importance of having relatable, unique and fresh content, the leading short-video […]...
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Short Video format apps are playing a crucial role in India’s rapidly evolving content consumption behaviour, what does the future entail?

Long-format content these days has lost its charm, especially as the growth of social media is causing the human attention span to become shorter and shorter. Needless to say, videos short or long form are progressively becoming a significant part of every brand’s content marketing strategy. The evolution of social media has made it necessary […]...
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How to make good/ viral worthy short content videos?

The idea of entertainment has changed a lot, from theatre plays and films to fifteen-second videos on Instagram or youtube. Sometimes we changed the entertainment and sometimes the entertainment changed us. The hectic schedule won’t allow us to watch television or film but the demand for entertainment stays. This demand for entertainment created a new […]...
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चिंगारी बूस्ट के बारे में जानें: यह क्या है और यह कैसे काम करता है (+फायदें)

सोशल मनोरंजन फल—फूल रहा है। इस स्पेस में पारंपरिक सोशल मीडिया प्लेटफॉर्म और स्टैंडअलोन ऐप्स की बढ़ती संख्या के साथ ही शॉर्ट-फॉर्म वीडियो कंटेंट में शानदार वृद्धि हुई है। आज, हर कोई मानता है कि शॉर्ट, यूज़र-जेनरेटेड कंटेंट सोशल मीडिया परिदृश्य का एक स्थायी हिस्सा होगा, विशेष रूप से ऑर्गेनिक और प्रभावशाली मार्केटिंग, सशुल्क विज्ञापन […]...
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Chingari Boost Explained: What it’s & How Does It Work (+Benefits)

Social entertainment is here to stay. With the dramatic rise of short-form video content, along with the growing number of traditional social media platforms and standalone apps in this space. Today, everyone is convinced that short, user-generated content will be a lasting part of the social media landscape, particularly for organic and influencer marketing, paid […]...
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चिंगारी कॉइन्सः वे कैसे काम करते हैं और उन्हें कैसे कमाएं

इंटरनेट पर इन दिनों एंटरटेनमेंट ऐप्स को लेकर खासा बज है। आखिर, खाली समय हंसते हुए बिताने से कोई बेहतर तरीका नहीं हो सकता है। भारतीय दर्शकों ने एक ऐसे ही शॉर्ट वीडियो ऐप- चिंगारी में रुचि दिखाई है। कुछ समय पहले ही बाजार में इसने अपने पैर जमाए हैं और कुछ ही समय में […]...